Hanataba – die clevere Floristik-Idee aus Schweden

Despite its name, Hanataba is a Swedish invention. The word Hanataba is Japanese and means bouquet of flowers, and it is no coincidence why this fascinating little gadget was given this name. Almost 20 years ago, the inventor of the Hanataba, Christian Jonasson, was traveling in Japan. There he visited a flower school and was amazed by the Japanese tying techniques, which were unusual for Europeans. Even then, he had the idea of ​​developing a tool or a technical solution that would tie a bouquet in a spiral without having mastered this tying technique, which is common in Japan. He stuck with the idea that the bouquet had to be lifted out of the tool for a long time. It wasn't until May 2018, on a beautiful early summer day in a summer house, that he realized that it didn't have to be removed at all, but could remain decoratively attached to the bouquet. Shortly thereafter, the prototype was ready, the patent was registered, and in January 2020, the Hanataba was presented to the public for the first time at the Formex trade fair.